40% of CEOs think their company will no longer be economically viable a decade from now if they continue on their current path. This leads to one undeniable truth: companies must adapt or perish. 

The pervasive talent gaps and skills shortages are a critical factor, with 52% of CEOs seeing talent gaps and skills shortages as the biggest barrier to profitability. However, amidst this uncertainty, promising new technology has emerged: generative AI and machine learning. As evidenced by the fact that 31% of businesses have already fully automated key functions, it's clear that these technologies are not just buzzwords but powerful tools driving tangible progress. Platforms like ServiceNow are embedding AI across their workflows for enterprises to adopt intelligent workflows more faster.


building intelligent workflows for efficiency.

ServiceNow facilitates the design and implementation of data-driven intelligent workflows through NowAssist. NowAssist, as an in-platform GenAI capability, works in conjunction with the GenAI controller to integrate external large language models (LLMs) with ServiceNow-based workflows. This empowers existing ServiceNow customers to gain a competitive edge by swiftly activating the capabilities of GenAI.

Improve productivity of knowledge workers with Conversational AI Assistants, this can be applied across industries. 

No-code workflows typically consist of:

Turning conversations into experiencesVisual Interface: ServiceNow No-code platforms provide users with visual interfaces, often in the form of drag-and-drop editors or flowchart-style diagrams. These interfaces allow users to design workflows by arranging and connecting various components without writing any code.

AI-Driven Recommendations: GenAI analyzes historical data, user preferences, and business objectives to provide intelligent recommendations for workflow components and configurations. This AI-driven guidance ensures that workflows are optimized for efficiency and effectiveness.

Natural Language Interaction: Users interact with GenAI through natural language interfaces, enabling them to express their intentions and requirements in plain language. GenAI understands and interprets these inputs, translating them into actionable workflow designs.

Automated Component Generation: GenAI generates pre-built components or modules based on user input and context, eliminating the need for users to manually select and configure individual elements. These AI-generated components are tailored to the specific needs of each workflow, saving time and effort.

Continuous Learning and Improvement: GenAI continuously learns from user interactions and feedback, refining its recommendations and capabilities over time. This iterative process ensures that workflows evolve to meet changing business needs and user preferences.

GenAI-powered no-code workflows offer numerous benefits, including ease of use, speed, adaptability, and empowerment of business users. By leveraging intuitive interfaces and AI-driven recommendations, these workflows enable users to quickly design and deploy automated processes without requiring technical expertise. The automation of workflow design and configuration accelerates deployment timelines, while continuous learning and improvement ensure that workflows evolve to meet changing business needs.

 ServiceNow, the leading platform player has entered the GenAI space by introducing NowAssist as an in-platform GenAI capability and GenAI controller to allow using external large language models (LLMs) in tandem with ServiceNow based workflow applications. Existing ServiceNow customers can gain a competitive advantage by quickly turning-on the NowAssist and GenAI controller capabilities. 


understanding the role of GenAI in workflow automation

The heart of generative AI are algorithms like Generative Adversarial Networks (GANs) and Generative Pretrained Transformers (GPTs). By integrating both systems, you gain the ability to manage complex workflows with new and advanced degrees of precision and decision-making that were previously out of reach. Rather than replicating existing workflows, GenAI reinvents them. With continuous analysis and data-informed learning, generative AI identifies patterns and can generate predictive insights. This enables the creation of self-managing and self-optimizing workflows that can simultaneously meet current needs and adapt to future demands.


strengthening productivity with generative AI.

GenAI can serve as a catalyst for innovation within businesses by enabling them to leap beyond mere efficiency and embrace transformative change. Rather than viewing AI as a static tool for data analysis or automation, organizations can leverage GenAI as a dynamic assistant, consultant, or coach that actively engages with users to generate new ideas, identify emerging opportunities, and propose novel solutions. By harnessing the creativity and problem-solving capabilities of AI, businesses can unlock new avenues for growth and differentiation, driving continuous innovation in products, services, and processes.

Generative AI, when integrated into workflow construction and deployment, offers a revolutionary approach that enhances efficiency and productivity. By leveraging low code or natural language interfaces, users can design complex workflows with minimal technical expertise, accelerating the development process and reducing the barriers to entry for workflow automation. 

Unlike traditional workflow automation tools that may require extensive coding knowledge or reliance on pre-defined templates, GenAI enables users to express their intentions in natural language or through intuitive visual interfaces, allowing for more intuitive and accessible workflow design. This democratization of workflow creation not only empowers individuals within organizations but also fosters collaboration across teams, as it allows stakeholders from diverse backgrounds to contribute to the design and implementation of workflows.

ServiceNow, being the host of most of the critical foundational IT data ( IT Assets, transactions, entities and services etc) can be a driving force in the implementation and adoption of GenAI. The end to end delivery of the IT Services can be reimaged using a combination of ServiceNow and LLMs. 


building consistency and expanding visibility.

 With AI-driven recommendations and pre-built components, workflows are designed and executed consistently, minimizing the risk of inconsistencies or inaccuracies that often result from manual intervention. Furthermore, by breaking down silos and enabling seamless integration with various systems and tools, GenAI-powered workflows facilitate collaboration across departments and teams. Data flows smoothly between different parts of the organization, reducing duplication of effort and ensuring that everyone is working with the same accurate information. This collaborative approach not only improves efficiency but also fosters a culture of transparency and teamwork, driving collective success and innovation within the organization.

ServiceNow’s NowAssist capability includes Case Summarization and Content Generation features which can very well enhance the collaboration and consistency across organizations. Using Workflow Studio and Integration Hub, organizations can intelligently share the most contextual information about technology issues, major updates, or any other IT transactions that may impact the wider organization. 


revolutionize your operations.

In practical terms, GenAI can revolutionize various aspects of business operations, from streamlining routine tasks such as scheduling meetings and analyzing market trends to providing strategic insights and recommendations for optimizing user experience. Moreover, GenAI's ability to synthesize new patterns, ideas, and solutions from existing data goes beyond mere task execution; it enables organizations to proactively uncover hidden insights, discover novel opportunities, and proactively adapt to changing market dynamics. 

By embracing GenAI as a strategic partner in decision-making and problem-solving, businesses can democratize their workflows and close the skill gap without compromising human talent.

Overall, GenAI and machine learning offer powerful tools for addressing talent gaps and enhancing organizational efficiency by automating tasks, providing predictive analytics for talent management, offering personalized learning and development experiences, optimizing resource allocation, and facilitating more informed decision-making processes. By harnessing the capabilities of these technologies, organizations can unlock new opportunities for growth and competitiveness in an increasingly dynamic and competitive business environment.